The place where the magazine will be sold will be all around the United Kingdom and if the magazine sells well then gradually expand the locations where the magazine is sold to a wider audience.
My audience will most likely shop in places such as 'Urban Outfitters' to try and get the look which their role models wear, which is sort of 'hipster'.
The images above are the sorts clothes which 'Urban Outfitters' sell and the sorts of clothes which my audience would buy. My audience would also shop in places similar to 'Urban Outfitters' such as 'American Apparel'.
The sorts of hobbies and interests I would expect my audience to have would be riding skateboards and playing electric guitar.
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